About · In his own words Opus Momentum is open for new projects

Saurabh Tripathi.
Builder, marketer, founder.

A decade helping businesses grow online — first as a blogger and self-taught SEO, then inside government consultancies and agencies, and now as the person running his own.

Based in: Bhopal, India
Founder of: Opus Momentum
Experience: 10 years, 35+ clients
Working with: India · US · Canada · Australia

Saurabh speaking at an industry event — On stage · Industry eventSpeaks at industry events, writes on LinkedIn, and runs the Building Momentum newsletter.

How he got here

From a small town in MP to one million followers.

Saurabh grew up in Barhi, a small town in Madhya Pradesh. His father taught at the local government school. His first exposure to a computer was at that school, and by Class 5 he had one of his own. He spent most of his school years taking it apart, putting it back together, and breaking whatever software he could find on it.

He studied Computer Science Engineering at MITS Gwalior, graduating in 2018. Somewhere in the middle of the degree, he started a tech blog with a friend. After that ended, he started a second one on his own called Getting Geek. Writing reviews, running ads, and chasing traffic taught him SEO the hard way. The blog eventually pulled 20,000 visitors a day, earned him a spot in Google's Creator Program with close to a million followers on Google+, and paid better than most fresher salaries.

That was the moment the plan changed. Accenture offered him a software engineering role through campus placement. He turned it down.

Saurabh Tripathi portrait — Portrait · 2025

A note, early in

He picks up tools fast, and he picks up the business faster.

Saurabh is first and foremost a marketer. Strategy, branding, content, ads, SEO, analytics — he has done each long enough to know what actually moves a business forward and what is performative.

He works in-depth, not at distance. The same hands that plan the quarter write the copy, set up the pixels, and sit in the zoom.

The agency years

Seven years inside other people's agencies.

His first proper job was with SilverTouch Technologies in Bhopal, consulting for the Madhya Pradesh Department of Public Relations. He was 23, managing the social accounts of around 50 government departments and a long list of district collectors. A year later he moved to Quantum Communications in Delhi, working on Election Commission campaigns through the general and state elections.

After that came a long stretch with SF Consultant in Bhopal, where he ran performance campaigns with budgets up to ₹25 lakh a month, launched brands in the handicraft and handloom space, and handled digital promotions for Ministry of Culture and MSME initiatives. One of those campaigns contributed to a Guinness World Record. Another helped position Bhopal as India's cleanest state capital in Swachh Survekshan 2020.

Then a stint as VP of Digital Marketing and Strategy at GrowthX Analytics in Raipur, leading client accounts and agency strategy.

By the end of 2024, he had enough of working inside other people's agencies. In December 2024, he started his own.

Chapter 03 · Opus Momentum

The agency he always wanted to work at.

Opus Momentum is small, selective, and retainer-led. Run by someone who actually does the work. It serves a mix of startups, SMBs, established firms, and non-profits across fintech, education, healthcare, D2C, consulting, and others.

Formula 1, space opera, and old games.

He plays games when there is time, and the list tends toward the old favourites. The Mass Effect trilogy. Max Payne. Half-Life. He follows Formula 1 through the season. He reads a lot of science fiction, mostly space opera and the nerdier end of it. Project Hail Mary. Dark Matter. Recursion. The Expanse books. He usually has one running at any given time.

People he has worked with.

“As an Ivy League counselor, my brand and online presence carry a lot of weight. My website needs to reflect the credibility and trust that my clients place in me. After three failed attempts over eight years, I had almost given up. Then I met Saurabh at Opus Momentum. From the very first call, I knew this was different. For the first time, my website was delivered without endless back-and-forth. I have already referred two clients, and more people in my industry are reaching out for their contact. They also handle our Instagram content, and that too has been a five-star experience.”

Ashwani Kaushik

Ivy League Counselor

“Parivartan Samaj Vikas Samiti has had a strong and dependable association with Opus Momentum for nearly two years. From social media and website development to building a custom MIS for our rural healthcare projects in India, their team has delivered thoughtful, practical, and high-quality work throughout. Having known Saurabh for around five years, we value not only their technical expertise but also their consistency, sincerity, and commitment to understanding the real needs of our organisation.”

Vinaya Malviya

Chief Functionary, PSVS India

“We are extremely satisfied with the outstanding work delivered by Opus Momentum. I truly appreciate their extraordinary ability to understand client requirements and translate them into a seamless, impactful digital presence. Their attention to detail, creativity, and commitment to excellence are commendable. Saurabh not only met our expectations but exceeded them in every aspect. I strongly recommend Opus Momentum to anyone seeking professional, reliable, and innovative digital services.”

Anup Kumar Mahto

Founder Director, White Lotus Travel

“The team at Opus Momentum is very proactive and knows exactly what your business needs. They match your preferences in design, content, and thought process perfectly. We simply guide them on the direction we want, and they take care of everything else. Highly recommended.”

Ritesh Desai

Founder, Reyna Overseas

“The digital support from Opus Momentum has been exceptional, timely, reliable, and truly impactful. Thank you for making technology simple and efficient for us.”

Bhupesh Vaishnav

Director, Shikhar Yuva Manch

“I want to congratulate Saurabh and his team for the excellent marketing work done for Vastu Aarogyum. The social media campaigns have been a great contributor to our growth. Their commitment to the work is commendable. Every campaign was designed with deep thought, and that is what made them unique. I wish Opus Momentum all the success and pray that this team continues to grow and thrive.”

Dr. Avinash Kulkarni

Founder, Vastu Aarogyum

“An exceptional experience with Saurabh and his team at Opus Momentum from start to finish. They were incredibly accommodating, attentive listeners who truly understood our concerns and proactively shaped the outcome exactly as we envisioned. Their hard work and thoughtful approach are clearly reflected in the final result, and their commitment to staying in constant touch made all the difference. What stood out most was the genuine fairness in pricing, high in value without ever feeling excessive. They deserve far more than just five stars.”

Saurabh Tripathi.Builder, marketer, founder.