Saurabh Tripathi is a digital marketer and the founder of Opus Momentum. A decade of helping businesses grow online — from a tech blog in Madhya Pradesh to government campaigns, fintech growth, and now his own agency.
MarketingPerformanceSEOPaid MediaBrandContentStrategyWebsitesFounderBhopal · ISTMarketingPerformanceSEOPaid MediaBrandContentStrategyWebsitesFounderBhopal · IST
01 · Results
By the numbers.
Ad spend · Managed
₹0cr
In advertising spend managed across Meta, Google, LinkedIn, DV360 and a bit of everything in between.
01
Organic social
50K→450K
Grew a lifestyle brand's Instagram following in twelve months through strategy and content.
02
Editorial reach
0→1.8M
Took a news publication to 1.8 million monthly reach in six months, organic.
03
Performance · Meta
0→0
Scaled a solar AC brand from zero to 1,000 leads per month through Meta ads.
04
SEO · Fintech
1K→0K
Grew a fintech startup's SEO traffic from 1,000 to 15,000 clicks per month in twelve months.
05
Local SEO · US
20→0
Helped a US dental practice grow appointment inquiries per month through SEO.
06
Govt. of India · MSME
02 · In the room
Ten years in the room where the numbers are argued.
From government campaigns to fintech growth, from D2C launches to B2B pipelines — he has sat on both sides of the table. In agencies, in consultancies, in government briefings. Long enough to know what actually moves the needle, and what just fills a slide.
10y
In the trenches
43+
Brands served
6
Countries
03 · Approach
No theatre. No jargon. Four things done well.
01 / Strategy
Figure out what to actually do.
Not a 40-page deck. A short, sharp plan that says what moves the number and what doesn't.
S
02 / Growth
Paid, organic, and everything in between.
Meta, Google, LinkedIn, DV360 — and SEO and content that compound while the ads run.
G
03 / Build
Websites that convert, not just impress.
From landing pages to full funnel builds — shipped fast, measured honestly, iterated on.
B
04 / Brand
Make the work match the product.
Positioning, identity, tone — so that what the market sees lines up with what you actually do.
Br
04 · Voices
A few words from clients.
"
From the very first call, I knew this was different. For the first time, my website was delivered without endless back-and-forth. I have already referred two clients.
Ashwani Kaushik
Ivy League Counselor
"
Having known Saurabh for around five years, we value not only the technical expertise but also the consistency, sincerity, and commitment to understanding the real needs of our organisation.
Vinaya Malviya
Chief Functionary, PSVS India
"
Their attention to detail, creativity, and commitment to excellence are commendable. Saurabh not only met our expectations but exceeded them in every aspect.
Anup Kumar Mahto
Founder Director, White Lotus Travel
05 · Clients
43 brands. 6 countries. One approach.
D2C · B2B · Fintech · Gov · Edu · Health
On stage
06 · Outside the laptop
Not just dashboards.
Saurabh speaks at industry events, writes on LinkedIn, and shows up for the occasional government seminar. Between client work, he is reading science fiction, following Formula 1, or pushing pixels for Opus Momentum's own brand.
Speaks
Writes
Travels
Read.
07 · Writing
BuildingMomentum.
A weekly-ish newsletter on LinkedIn. Notes on marketing, agency life, and the stuff nobody tells you about running a small team. No pitch, no upsell — just what he is learning from the work.
